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7 Strategies to Boost Your Presence On Instagram | Sponsored | state-journal.com

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Instagram has become more of a digital marketplace instead of a social media platform. And in this digital marketplace, numbers speak for themselves. However, numbers don’t grow on their own as you have to be the one working on them. But,  more often than not you will feel frustrated as things get stagnant and strategies dont work. This is exactly why you need a solid presence on Instagram to have a cushion to fall on. This cushion can be created by either massive engagement on your posts or a high percentage of loyal followers on your account. To do both at once, you can get instagram followers by  buying them from some of the best sites like viralyft.com. If you haven’t done this before, in this article, we will also tell you the best sites to buy social media engagement from, so stick around till the end.

Coming back to the topic, having a solid social media presence always helps. As a platform, Instagram is more focused on the visual stimulation of the users, which is done by photos and videos you upload. To build a solid presence, you have to master those skills first, as that is what it comes down to when you’re using Instagram to commercialize it. In this article, we’re going to give you 7 tips on how to boost your Instagram presence which is given below:-

  1. Take good photos

    Just as we mentioned earlier, it all boils down to content when you want to stay on Instagram for the long run. To make sure that you have great content on your profile, the first thing that you need to make sure of is, adding good photos. By good photos we mean two things, first the quality of the photo should be good because there are hardly a lot of very high-quality images available on Instagram, hence people will stop on your content for a second, and that is where you have a window to get them on your profile, and secondly, add photos that showcase your personality. That is the quickest way to boost your presence on Instagram. Even a bit of editing can go a long way in fetching followers for you on Instagram.

  1. Keep photo color in mind

    This is a very recent development in the psychology of social media users that says engagement depends on the type of photo color you upload. Talking just about the primary colors, having a reddish tone on your Instagram posts can make it much more popular than if you use a more greenish tone. This has been recently studied by a professor at MIT and though not understood why can be used to your advantage. So if you’re adding a tone to your Instagram images then let it be read to fetch you better results.

  1. Maintain regularity

    One of the biggest mistakes people make, when it comes to Instagram, is to not post often. This can create engagement to drop and your reach to fall, overall affecting your presence on Instagram. However, if you post regularly with due diligence then it’s going to make your profile stand out and reach out to even more people than it did last time. This is where the algorithm starts helping your posts, which is what makes the difference. A good way to maintain regularity is to use a schedule or even a scheduling service. In a scheduling service, you can pre-upload the content that you want to put up on their portal and schedule it for a certain date and time and the service will do it for you automatically. This lets you post even when you’re busy somewhere else.

  1. Buy Instagram followers

    If you’re looking to increase your reach on Instagram and build a solid presence then buying Instagram followers is going to be the best decision. Since Instagram followers act as an anchor to attract more followers, having a set number of such followers already gives you a headstart. This is because people tend to think that if a certain number of people are following a particular account then it must be something good and hence they will follow your account as well. This is called peer mentality and as a social media marketer, you can take advantage of such human behavioral traits. However, if you haven’t bought engagement from anywhere yet, then we recommend Viralyft, Getviral, and Socialpackages.net to be the best websites to buy Instagram followers from.

  1. Use hashtags

    Since hashtags are a way to find certain types of content on any social media platform, if you want to get discovered, then using hashtags is going to be the best method possible. Using hashtags can get you free engagement and reach if used right. This means that you have to research what kind of hashtags work and what don’t. If you figure those out, then you have to look at what’s more popular and more relevant to your content and then put it in the description. Once you’ve done all that, you’re all set. However, if you don’t do the due diligence, you can easily go wrong and it may affect your presence as well.

  1. Add good captions

    One way to show your personality to your audience is by adding great captions. Since not everyone can add good captions, if you’re the one to do so, then you get an upper hand. Once you have reeled in your audience with the help of your content, your caption ensures that they leave a following, and hence you must add something nice to it. However, adding a boring and long caption isn’t going to be great as most people will get bored, but if you’re trying to get more likes on your posts then using good captions is the way to go.

  1. Run giveaways

    Last but not the least, running giveaways have proven to be one of the most effective strategies to reel in followers and engagement. This is because people like free stuff and competition both. Once you announce giveaways and declare it a rule for them to follow you to receive the prize, they will surely follow you and if the prize is big enough then even more people will join in. This is a great way to ensure that you build your presence quickly. However, the best results are yielded when giveaways are done in collaboration as it pours in more followers that are in the same niche.

Conclusion

In conclusion, Instagram is an easy app to grow, but only if you have the right tools. If you don’t, there is enough competition on Instagram to knock you down which is why you should use the tactics mentioned here. If you haven’t used any of these yet, we highly recommend you to do so, because these are sure-shot ways to achieve the goals you’re seeking and hence you must give them a try. 

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LinkedIn Makes its 20 Most Popular LinkedIn Learning Courses Freely Available Throughout August

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Looking to up your skills for a job change or career advancement in the second half of the year?

This will help – today, LinkedIn has published its listing of the 20 most popular LinkedIn Learning courses over the first half of 2022. In addition to this, LinkedIn’s also making each of these courses free to access till the end of the month – so now may well be the best time to jump in and brush up on the latest, rising skills in your industry.

As per LinkedIn:

As the Great Reshuffle slows and the job market cools, professionals are getting more serious about skill building. The pandemic accelerated change across industries, and as a result, skills to do a job today have changed even compared to a few years ago. Professionals are responding by learning new skills to future-proof their careers and meet the moment.” 

LinkedIn says that over seven million people have undertaken these 20 courses this year, covering everything from improved communication, project management, coding, strategic thinking and more.

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Here are the top 20 LinkedIn Learning courses right now, which you can access via the relevant links:

  1. Goal Setting: Objectives and Key Results (OKRs) with Jessie Withers
  2. Excel Essential Training (Office 365/Microsoft 365) with Dennis Taylor
  3. Interpersonal Communication with Dorie Clark
  4. Cultivating a Growth Mindset with Gemma Leigh Roberts
  5. Project Management Foundations with Bonnie Biafore
  6. Using Questions to Foster Critical Thinking and Curiosity with Joshua Miller
  7. Essentials of Team Collaboration with Dana Brownlee
  8. Unconscious Bias with Stacey Gordon
  9. Learning Python with Joe Marini
  10. Communicating with Confidence with Jeff Ansell
  11.  Speaking Confidently and Effectively with Pete Mockaitis
  12. Learning the OWASP Top 10 with Caroline Wong
  13. Power BI Essential Training with Gini von Courter
  14. Strategic Thinking with Dorie Clark
  15. SQL Essential Training with Bill Weinman
  16. Developing Your Emotional Intelligence with Gemma Leigh Roberts
  17. Communication Foundations with Brenda Bailey-Hughes and Tatiana Kolovou
  18. Agile Foundations with Doug Rose
  19. Digital Marketing Foundations with Brad Batesole
  20. Critical Thinking with Mike Figliuolo
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If you’ve been thinking about upskilling, now may be the time – or maybe it’s just worth taking some of the programming courses, for example, so that you have a better understanding of how to communicate between departments on projects.

Or you could take an Agile course. If, you know, you don’t trust your own management ability.

The courses are available for free till August 31st via the above links.

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Instagram Is Rolling Out Reels Replies, And Will Be Testing A New Feature Which Informs …

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Instagram has added a few more social features to the platform, with Reels Replies being rolled out. Along with the Replies, anew feature is being tested that shows when two users are active together in the same chat.

Reels has been performing much better than perhaps even Instagram ever anticipated. The TikTok-inspired new video format (which officially claims to have absolutely no relation to the former) had some trouble really finding its footing initially. However, Reels has grown massively and while it may not be a source of the most direct competition to TikTok, it is indeed a worthy alternative.

Reels has grown to the point that it has a massive creator program attached to it, and the video format has even been migrated to Facebook with the goal of generating further user interest there. Naturally, with such a successful virtual goldmine on its hands, Instagram has been hard at work developing new features and interface updates for Reels, integrating it more and more seamlessly into the rest of the social media platform. Features such as Reels Replies are a major part of such attempts at integration.

Reels Visual Replies are essentially just what they sound like: A Reel that is being used to reply to someone. It’s a feature that’s been seen frequently across TikTok as well. Reel Replies essentially take a user’s comments, and reply to them in video format. The comment will then show up within the Reel itself as a text-box, taking up some amount of space, and showing both the user who issued said comment along with the text. The text-box is apparently adjustable, with users having the ability to move it around and change its size depending on where it obstructs one’s Reel the least.

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Overall, it’s a fun addition to the Reels format, even if the credit should be going to TikTok first. At any rate, it’s an example of Instagram really utilizing Reels’ social media capabilities, outside of just serving it up as a form of entertainment.

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Speaking of social media capabilities, a new feature might help alleviate one of the most common frustrations encountered across all such platforms. Isn’t it annoying when you see that a friend’s online, but isn’t replying to your chat? Sure, they’ve probably just put their phone down to run a quick errand, but there’s no way for you to know, right? Well, there sort of is now! Instagram is beta testing a new feature via which if both users are active within a chat, the platform will display that accordingly. It’s a work-around, sure, and one that’s currently being tested for usefulness, but it’s still a very nice, and even fresh, addition to the social media game.

Now, the active status will only appear when you are both active at the same time.#Instagram #instgramnewfeature@MattNavarra @instagram @alex193a pic.twitter.com/2chGZP9hr4

— Yash Joshi  (@MeYashjoshi) December 10, 2021

Read next: Instagram Plans On Allowing Users To Return To Its Old Chronologically Sorted News Feed

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5 apps for scheduling Instagram posts on iPhone and Android

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Alright, we get it. You’re an Instagram Nostradamus.

You know exactly what you want to post and when you’re gonna want to post it. Maybe there’s a meme or comment you want to make that you know will be totally relevant for a future moment or event. Or it could be that you’re an influencer and you want to make sure you keep a steady stream of content coming, so you want to schedule posts for times when you know you won’t be active (or won’t have internet access).

You’ll be happy to know there are apps that are specialized for just such situations. So listen up, InstaNostradamuses…Instagrostra…Instadam…Insta…uh…you guys (we’ll workshop it. No we won’t. We’ll probably just abandon that effort completely. You’re welcome) — these are the Instagram-post-scheduling apps for you.

While all of the iPhone apps below are free to download, they all have some in-app purchases.

1. Planoly

PLANOLY

We’ll start with “official partner” of Instagram, itself, Planoly — an Instaplanner that uses a grid to let you plan, schedule, and publish posts (as well as Reels) on Instagram. The app also lets you see post metrics and analytics so you can make sure your post didn’t flop.

Planoly is available for iOS on the Apple App Store and the Google Play store for Android.

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2. Buffer

BufferCredit: buffer / app store

Buffer is another Instagram post scheduler that helps you plan your posts and analyze feedback once they’re published. Use a calendar view to drag and drop posts into days/time slots for easy scheduling.

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Buffer is available for iOS on the Apple App Store and the Google Play store for Android.

3. Preview

PreviewCredit: preview / app store

Preview offers typical post-scheduling tools and analytics along with a few helpful extras. Get caption ideas, recommendations for hashtags, and more.

Preview is available for iOS on the Apple App Store and the Google Play store for Android.

4. Content Office

Content OfficeCredit: content office / app store

An Instagram post scheduler with a visual boost, Content Office allows users to plan and schedule Instagram posts while learning “marketing and visual guides to grow your brand on Instagram.” Like aesthetics and using visuals to create cohesive themes? Maybe this is the Instaplanner for you.

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Content Office is available for iOS on the Apple App Store.

5. Plann

PlannCredit: plann / apple store

You’ll never guess what “Plann” lets you do…

Aside from scheduling posts, get content ideas and recommendations, as well as strategy tips to ensure you’re maximizing your Instagram engagement. Ever wonder when the best time to post something is? Plann can offer you some help with that.

Plann is available for iOS on the Apple App Store and the Google Play store for Android.

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