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On ‘looking for a human being’ and the impact of social media



On 'looking for a human being' and the impact of <b>social</b> media thumbnail

“Three billion people, around 40% of the world’s population, use online social media — and we’re spending an average of two hours every day sharing, liking, tweeting and updating on these platforms, according to some reports. That breaks down to around half a million tweets and Snapchat photos shared every minute,” BBC Future reported.

Every epoch of technological development precipitates a change in the social dynamics of a culture. The cultural shift of the Information Age has emerged through social media platforms including Facebook, Twitter, Reddit, Pinterest, Instagram, Snapchat and TikTok. Through these, people can communicate around the world, interact with strangers or celebrities, be entertained and create content. However, as use of technology grows, time spent in the real world diminishes. Social media promotes widespread interaction at the expense of authenticity of relationships, a proper view of life and happiness.

Social media promotes surface-level relationships over deep relationships. The Child Mind Institute determined that texting is “less risky” than conversation because it puts distance between those communicating. This distance trades safety for reality. Susan Tardanico, CEO of the Authentic Leadership Alliance, wrote this in Forbes: “Studies show that only 7% of communication is based on the written or verbal word. A whopping 93% is based on nonverbal body language. … With 93% of our communication context stripped away, we are now attempting to forge relationships and make decisions based on phrases. Abbreviations. Snippets. Emoticons. Which may or may not be accurate representations of the truth.”

Online interactions are the barest form of communication available, digitized by generic text that lacks the visual and aural nuances of face-to-face interaction. Online communication has remarkable capabilities: People separated by distance can communicate instantly. However, communication must not be exclusively online as humans are made for genuine, face-to-face interaction. Social media encourages a lack of real communication and a shallowness that mars not only relationships but also one’s grip on reality.

Social media promotes a false view of life. Cognitive anthropologist Bob Deutsch explored the importance of storytelling and creativity in life on, proposing that social media detracts from the human narrative: “While social media ‘stories’ are certainly creative endeavors, they are made in hindsight and are linear representations crafted to project an idealized version of a person’s interests and lifestyle. It all seems a bit too tidy and curated.”

Worse than hiding or destroying storytelling, social media peddles a cheap alternative as the real thing. These false representations become the social norm. Pop and rap artist Jon Bellion writes in his song “The Internet,” “Life became dangerous/The day we all became famous/No one cares if you’re happy/Just as long as you claim it,” acknowledging the willful neglect of people’s actual condition and the rapt attention to their online presence. This standard of perceived perfection is dangerous. Paul cautions in Galatians 6:3 that “if anyone thinks they are something when they are not, they deceive themselves.” Social media perpetuates a false view of life, a pitfall to believers and nonbelievers alike. Furthermore, social media accommodates destructive patterns in personal and social thought.

Social media reinforces instant gratification. Kevan Lee, director of marketing at social media management company Buffer, says that the “ideal character count” of a Facebook post is 40 characters, citing that “posts with 40 or fewer characters receive 86% more engagement than posts with a higher character count.” The ideal character count of a Tweet is 71-100 characters; a URL domain, eight characters; a hashtag, six; a title tag, 55; and an opening paragraph to an article, 40-55. Any additional characters and people are less likely to respond or remember the information. Social media is built on easily digestible bits of information that feed an increasingly diminishing attention span.

Even more concerning are the results of a 24-hour social media detox experiment on 1,000 students from 10 countries conducted by the International Center for Media & the Public Agenda at the University of Maryland and reported in Science Daily. Most were unable to go a day without social media, and described themselves as “Fretful, Confused, Anxious, Irritable, Insecure, Nervous, Restless, Crazy, Addicted, Panicked, Jealous, Angry, Lonely, Dependent, Depressed, Jittery and Paranoid.” These responses are comparable to those of drug withdrawal. Social media has become an addiction.

Social media is not inherently moral or immoral; it is a tool that must be used wisely. The BBC Future article noted: “As with food, gambling and many other temptations of the modern age, excessive use for some individuals is probably inadvisable. But at the same time, it would be wrong to say social media is a universally bad thing, because clearly it brings myriad benefits to our lives.”

Social media allows distant friends to stay connected, ideas to be shared, and provides a platform for creativity and storytelling. However, people must take caution when using social media, as social media is predisposed toward inauthenticity. The Greek philosopher Diogenes the Cynic supposedly said, “I am just looking for a human being.”

Perhaps another human being is waiting to be found just past the screen.

Emma Hasting is in 12th grade at Dayspring Christian Academy.

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Government reveals stats on social media users, WhatsApp leads while YouTube beats Facebook …



Government reveals stats on <b>social</b> media users, WhatsApp leads while YouTube beats Facebook ... thumbnail

Union Minister Ravi Shankar Prasad while announcing new social media rules revealed that WhatsApp is the most used app in India. He shared the entire stats about the usage of social media apps in India and WhatsApp topped the charts with YouTube in the second spot, followed by Facebook, Instagram, and Twitter.

During a press conference, Prasad revealed that WhatsApp has over 53 crores users, followed by YouTube which has over 44.8 crores users in India. Facebook has around 41 crores, Instagram has 21 crores while Twitter has the lost number of users—1.5 crores. This could also be due to the recent shift of Indian users from Twitter to the Koo app, which is the Indian alternative of Twitter.

The Ministry of Electronics and Information Technology (MeITY) announced a new set of rules for the OTT platforms, social media platforms, and digital media. Talking about the new rules, MeITY minister Ravi Shankar Prasad said during a press conference, “We have not framed any new law. We have framed these rules under the existing IT Act. We are trusting the platforms to follow these regulations. The focus of this guideline is on self-regulation.”

Prasad said that the government wants social media platforms to introduce a mechanism for better verification of users.”Social media platforms upon being asked either by a court order or a govt authority will be required to disclose the first originator of mischievous tweet or message as the case may be,” Prasad said.

“All social media platforms are welcome in India but there shouldn’t be double standards. If an attack takes place on Capitol Hill, then social media supports police action, but if there’s an aggressive attack on Red Fort, then you’ve double standards. This is plainly not acceptable,” he added.

The government wants the social media companies including Facebook, Twitter and others to have Chief Compliance Officer, Nodal Contact Person and Resident Grievance Officer. All these officers should be residents of India. The Chief compliance officer will be responsible for ensuring compliance with the acts and rules, the Nodal person will be responsible for coordinating with law enforcement authorities and the grievance officer will perform the functions under Grievance Redressal Mechanism.

Government has also asked social media companies to build a strong user verification process.” Users who wish to verify their accounts voluntarily shall be provided with an appropriate mechanism to verify their accounts and provided with a demonstrable and visible mark of verification,” said Prasad during the conference.

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Facebook Shop comes to the UK as the social site taps into growing social commerce mood



Facebook Shop comes to the UK as the <b>social</b> site taps into growing <b>social</b> commerce mood thumbnail

Facebook Shop comes to the UK

Facebook Shop comes to the UK

Facebook has launched its new ‘Shop’ bookmark feature in the UK and Canada, allowing retailers to sell on its platform and to integrate selling from Instagram too.

The feature is aimed at business of any size – right down to one-person operations – and will allow retailers to create a single online selling presence on the platform and to sell from user’s feeds. It also will be closely allied to the company’s other social media selling tools on Instagram, which it launched last year.

In addition, Facebook is also rolling out a tool to connect loyalty programs and will be adding shoppable product tags to videos shown in its site.

“Merchants already sell on Facebook and Instagram, but now, Facebook Shop gives every business, whether that’s a major global brand or someone selling handmade jewellery out of their living room, the ability to set up a virtual storefront for free,” the company said.

With 85% of consumers globally now shopping online to some degree, Facebook is keen to tap into that as it shifts from being a communications tool to a much more commercially-focused sales platform.

This tool is the latest in a range of offerings that would shift Facebook into the realms of being a marketplace and could see it taking on Amazon and eBay.

Facebook Shop launched in the US in May 2020 and the UK launch marks a step up in the company’s move to being a retail platform.

The analysts view

Chloe Cox, Global Social Media Consultant at Wunderman Thompson Commerce comments: “With 65% of consumers expecting to use digital shopping channels even more in the future, Facebook’s new shopping tool announcement further demonstrates the importance of brands and retailers thinking about how to utilise their social channels and capture the attention of the shoppers. Coupled with virtual storefronts, which many brands and retailers have been experimenting with since the launch of Facebook Shops last year, this new tool aids and simplifies the customer experience.”

She continues: “For customers, bookmarking their favourite items will feel like they are on the site itself – almost serving as a ‘wish list’ – allowing customers to save their favourite items as they browse, removing any unnecessary friction and providing a smooth path to sell, save and buy.”

Cox concludes: “Whatever happens in the future, social media platforms have performed a key role throughout the pandemic, with shoppers spending more time on social media channels. This is unlikely to dwindle; Facebook’s play here is a boon to the burgeoning era of social sellers who are looking at taking advantage of audiences of more than 3 million daily active users on Facebook in the UK to grow their business. Undoubtedly, social channels will become even stronger when it comes to commerce, not just for inspiration and search, but for transaction too – digital commerce leaders even cite its importance, with 70% saying they already had a social commerce strategy in place. This new development makes total sense, and further proves how the social channels are competing with the ‘traditional commerce giants’ to seize more of the eCommerce market.”

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Virender Sehwag Shuns Funny Side On Instagram To Post Important Social Message: WATCH



Virender Sehwag Shuns Funny Side On <b>Instagram</b> To Post Important <b>Social</b> Message: WATCH thumbnail

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While he commonly uses his social media feed to entertain his legion of fans, Virender Sehwag’s latest post is slightly more educational in its content.

Virender Sehwag

Former Indian opener Virender Sehwag is as well known for his shots on the field as he is for his quips on air or on social media Following his retirement, the humourous celebrity has earned himself a massive fan following on social media for his comical videos and tweets. With over 36,000 subscribers on YouTube, 5 million on Instagram and a whopping 20.3 million followers on Twitter, Sehwag is one of the most relevant and popular cricketers of the older generation.

Also Read | IND Vs ENG Live: Ishant Sharma Fires In 100th Test, Sends Dom Sibley Back On Duck; WATCH

Virender Sehwag takes to social media to post warning 

While he commonly uses his feed to entertain, Viru’s latest post is slightly more educational in its content. The post is a Tiktok video made by user @Murtazaahmed41 and talks about the dangers of talking on a mobile phone while it is plugged in to a charger. The video shows a man using some sort of implement to show viewers how current travels through the charger into the body if the device is plugged in while in use. Sehwag captioned the video “Don’t talk on the phone while Charging. Khatarnaak hai… #phonecharger”. However, it is worth noting that none of the information in the video has been backed up scientifically.

Also Read | IPL 2021 To See Dream11 Return As Official Partner, GROWW Joins List After ₹45 CR Deal

India vs England

Meanwhile, the India vs England 3rd Test has gotten under in Motera, Gujarat. The much awaited Day-Night, Pink ball test has started off almost perfectly for the hosts who are at 86-6 on Day 1. A win in this Test will give India a 2-1 lead in the series and barring a defeat in the last Test, will mean that they will qualify for the World Test Championship finals alongside New Zealand this summer.

Also Read | IND Vs ENG Live: Jonny Bairstow Flops On Return, Axar Patel Sends Him Packing Off 1st Ball

Virender Sehwag net worth

According to, Virender Sehwag’s net worth is estimated to be around $40 million (approx ₹289 crore). This includes Sehwag’s salaries from his long career with the Indian cricket team as well as his stints at the IPL. At his peak, Sehwag reportedly earned ₹1 crore annually from the BCCI and ₹82 lakhs from the Delhi Daredevils side at the IPL 2011, 2012 and 2013. Since his retirement, Sehwag has donned the hat of a commentator, mentor, coach etc. The former batsman has his own coaching academy in Haryana as the Virender Sehwag school is known as the Sehwag International School.

As one of the most likerable cricketers in the country, Sehwag has won endorsement deals with a number of brands such as Adidas, Boost, Samsung Mobiles, Reebok, Hero Honda, Karbonn Mobiles and Fila. With his famous wit and charm Sehwag has also made a place for himself in the commentary teams for the IPL and even some international matches. He has also been a mentor to the Punjab Kings from 2014-18. Apart from all this, Sehwag runs hugely popular social media channels which, according to Kreedon, make him about $3 million annually.

Also Read | IPL 2021: BCCI Gives Huge Update To Fans On Venue Of Competition, Decision On Dates

Image Credits: PTI

DISCLAIMER: The above Virender Sehwag net worth information is sourced from various websites/media reports. The website does not guarantee a 100% accuracy of the figures.

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