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San Juan woman gains social media following through retro lifestyle

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by: Gaby Moreno

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SAN JUAN, Texas (KVEO) – One San Juan resident is looking to the past for inspiration for her future, garnering over 29 thousand Instagram followers through her ’60s and ’70s inspired outfits.  

By the time we are in college, some of us have long forgotten our middle school obsessions. For 21-year-old San Juan resident, Lupita McCartney, her obsession carried on and grew into a persona with a large following on social media.  

Lupita is not afraid to stand out from the crowd, from her looks to her name, she pays tribute to an era that most only appreciate through music and photographs.  

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“The Beatles [pretty much] paved the way for the person I am today,” said Lupita, as she points to the numerous posters around her bedroom walls.  

McCartney is not Lupita’s real last name, it’s the name she chooses to go by as a tribute to Paul McCartney, co-vocalist and bass player of The Beatles.  

She not only honors them through her name but through her vibrant retro wardrobe that she tops off with the appropriate hairstyles and makeup.  

“Once I started getting older, I wanted to dress like their fans in the ’60s, like how they did back in the day. So that’s pretty much how I started dressing up vintage,” said Lupita.  

To find the unique pieces, Lupita says she shops at thrift stores and she has also had some custom made by friends and herself.   

She says she has collected so much retro clothing that she does not have any more ‘normal’ clothing. “Even my pajamas are retro. I even have socks,” she said.  

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She began posting her look on social media five years ago. Her social media photos and videos are of her dressed in retro looks, often holding flowers or wearing quirky earrings.   

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Recently, her Instagram page saw significant growth because of one video that was viewed eight million times.  

That growth however, came at a price.  

She explained that a lot of engagement that was driving the growth was negative. Some of the people who were commenting believed the ’60s and ’70s were bad times due to the war and racism that existed and should therefore not be ‘glorified.’ 

“There were people defending my video, like, ‘no she just likes the aesthetic,’ so I feel like it was a combination of people hating me and people defending me that made the video blow up so big,” said Lupita. She modestly explains that there was nothing in particular that stood out about that video in comparison to her other videos.  

“There’s always going to be so much negativity out there, and if you’re not prepared to take it, it’s going to be really hard. I remember the month before that video blew up, I was doing really bad mentally like I couldn’t even look at myself in the mirror,”  

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The online trolls attacked Lupita’s appearance as well, but she is thankful that she had learned to embrace herself before all the hate came.  

“I’m so thankful that it blew up just in time when I was mentally more stable and more accepting of myself.” 

Lupita feels that her social media presence is a way to encourage others. Not just for those battling self esteems issues, but also for those who do not feel included. She recalls being one of the only Hispanics in the scene and feeling like an outsider.  

“[The scene] has grown so much and I feel like now I’m able to be an inspiration for other Hispanic women in the community because when I first started there was no one to look up to,” said Lupita. “It really makes me happy because I’ve been seeing the diversity grow in it as well.” 

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Lupita can be found on YouTubeTiktok, and Instagram.  

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LinkedIn Makes its 20 Most Popular LinkedIn Learning Courses Freely Available Throughout August

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Looking to up your skills for a job change or career advancement in the second half of the year?

This will help – today, LinkedIn has published its listing of the 20 most popular LinkedIn Learning courses over the first half of 2022. In addition to this, LinkedIn’s also making each of these courses free to access till the end of the month – so now may well be the best time to jump in and brush up on the latest, rising skills in your industry.

As per LinkedIn:

As the Great Reshuffle slows and the job market cools, professionals are getting more serious about skill building. The pandemic accelerated change across industries, and as a result, skills to do a job today have changed even compared to a few years ago. Professionals are responding by learning new skills to future-proof their careers and meet the moment.” 

LinkedIn says that over seven million people have undertaken these 20 courses this year, covering everything from improved communication, project management, coding, strategic thinking and more.

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Here are the top 20 LinkedIn Learning courses right now, which you can access via the relevant links:

  1. Goal Setting: Objectives and Key Results (OKRs) with Jessie Withers
  2. Excel Essential Training (Office 365/Microsoft 365) with Dennis Taylor
  3. Interpersonal Communication with Dorie Clark
  4. Cultivating a Growth Mindset with Gemma Leigh Roberts
  5. Project Management Foundations with Bonnie Biafore
  6. Using Questions to Foster Critical Thinking and Curiosity with Joshua Miller
  7. Essentials of Team Collaboration with Dana Brownlee
  8. Unconscious Bias with Stacey Gordon
  9. Learning Python with Joe Marini
  10. Communicating with Confidence with Jeff Ansell
  11.  Speaking Confidently and Effectively with Pete Mockaitis
  12. Learning the OWASP Top 10 with Caroline Wong
  13. Power BI Essential Training with Gini von Courter
  14. Strategic Thinking with Dorie Clark
  15. SQL Essential Training with Bill Weinman
  16. Developing Your Emotional Intelligence with Gemma Leigh Roberts
  17. Communication Foundations with Brenda Bailey-Hughes and Tatiana Kolovou
  18. Agile Foundations with Doug Rose
  19. Digital Marketing Foundations with Brad Batesole
  20. Critical Thinking with Mike Figliuolo
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If you’ve been thinking about upskilling, now may be the time – or maybe it’s just worth taking some of the programming courses, for example, so that you have a better understanding of how to communicate between departments on projects.

Or you could take an Agile course. If, you know, you don’t trust your own management ability.

The courses are available for free till August 31st via the above links.

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Instagram Is Rolling Out Reels Replies, And Will Be Testing A New Feature Which Informs …

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Instagram has added a few more social features to the platform, with Reels Replies being rolled out. Along with the Replies, anew feature is being tested that shows when two users are active together in the same chat.

Reels has been performing much better than perhaps even Instagram ever anticipated. The TikTok-inspired new video format (which officially claims to have absolutely no relation to the former) had some trouble really finding its footing initially. However, Reels has grown massively and while it may not be a source of the most direct competition to TikTok, it is indeed a worthy alternative.

Reels has grown to the point that it has a massive creator program attached to it, and the video format has even been migrated to Facebook with the goal of generating further user interest there. Naturally, with such a successful virtual goldmine on its hands, Instagram has been hard at work developing new features and interface updates for Reels, integrating it more and more seamlessly into the rest of the social media platform. Features such as Reels Replies are a major part of such attempts at integration.

Reels Visual Replies are essentially just what they sound like: A Reel that is being used to reply to someone. It’s a feature that’s been seen frequently across TikTok as well. Reel Replies essentially take a user’s comments, and reply to them in video format. The comment will then show up within the Reel itself as a text-box, taking up some amount of space, and showing both the user who issued said comment along with the text. The text-box is apparently adjustable, with users having the ability to move it around and change its size depending on where it obstructs one’s Reel the least.

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Overall, it’s a fun addition to the Reels format, even if the credit should be going to TikTok first. At any rate, it’s an example of Instagram really utilizing Reels’ social media capabilities, outside of just serving it up as a form of entertainment.

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Speaking of social media capabilities, a new feature might help alleviate one of the most common frustrations encountered across all such platforms. Isn’t it annoying when you see that a friend’s online, but isn’t replying to your chat? Sure, they’ve probably just put their phone down to run a quick errand, but there’s no way for you to know, right? Well, there sort of is now! Instagram is beta testing a new feature via which if both users are active within a chat, the platform will display that accordingly. It’s a work-around, sure, and one that’s currently being tested for usefulness, but it’s still a very nice, and even fresh, addition to the social media game.

Now, the active status will only appear when you are both active at the same time.#Instagram #instgramnewfeature@MattNavarra @instagram @alex193a pic.twitter.com/2chGZP9hr4

— Yash Joshi  (@MeYashjoshi) December 10, 2021

Read next: Instagram Plans On Allowing Users To Return To Its Old Chronologically Sorted News Feed

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5 apps for scheduling Instagram posts on iPhone and Android

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Alright, we get it. You’re an Instagram Nostradamus.

You know exactly what you want to post and when you’re gonna want to post it. Maybe there’s a meme or comment you want to make that you know will be totally relevant for a future moment or event. Or it could be that you’re an influencer and you want to make sure you keep a steady stream of content coming, so you want to schedule posts for times when you know you won’t be active (or won’t have internet access).

You’ll be happy to know there are apps that are specialized for just such situations. So listen up, InstaNostradamuses…Instagrostra…Instadam…Insta…uh…you guys (we’ll workshop it. No we won’t. We’ll probably just abandon that effort completely. You’re welcome) — these are the Instagram-post-scheduling apps for you.

While all of the iPhone apps below are free to download, they all have some in-app purchases.

1. Planoly

PLANOLY

We’ll start with “official partner” of Instagram, itself, Planoly — an Instaplanner that uses a grid to let you plan, schedule, and publish posts (as well as Reels) on Instagram. The app also lets you see post metrics and analytics so you can make sure your post didn’t flop.

Planoly is available for iOS on the Apple App Store and the Google Play store for Android.

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2. Buffer

BufferCredit: buffer / app store

Buffer is another Instagram post scheduler that helps you plan your posts and analyze feedback once they’re published. Use a calendar view to drag and drop posts into days/time slots for easy scheduling.

See also  Instagram Launches First Edition of 'Instagram Insider' Digital Magazine, Highlighting Platform Trends

Buffer is available for iOS on the Apple App Store and the Google Play store for Android.

3. Preview

PreviewCredit: preview / app store

Preview offers typical post-scheduling tools and analytics along with a few helpful extras. Get caption ideas, recommendations for hashtags, and more.

Preview is available for iOS on the Apple App Store and the Google Play store for Android.

4. Content Office

Content OfficeCredit: content office / app store

An Instagram post scheduler with a visual boost, Content Office allows users to plan and schedule Instagram posts while learning “marketing and visual guides to grow your brand on Instagram.” Like aesthetics and using visuals to create cohesive themes? Maybe this is the Instaplanner for you.

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Content Office is available for iOS on the Apple App Store.

5. Plann

PlannCredit: plann / apple store

You’ll never guess what “Plann” lets you do…

Aside from scheduling posts, get content ideas and recommendations, as well as strategy tips to ensure you’re maximizing your Instagram engagement. Ever wonder when the best time to post something is? Plann can offer you some help with that.

Plann is available for iOS on the Apple App Store and the Google Play store for Android.

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