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Keen walker with more than 13000 followers on social media shares his favourite Stoke-on-Trent …

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Struggling for inspiration about where to head for your next lockdown walk? If your answer was yes, then this Instagram account has got you covered.

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Nathan Sutton, from Porthill, set up Find Your Footsteps at the end of July 2020 and in less than a year it has amassed more than 13,000 followers.

The 32-year-old spent the first national lockdown walking every single day with his little cockapoo Doug whilst on furlough, but the keen walker has been a fan of the outdoors since he was a child.

After sharing his adventures on his personal Instagram account and receiving lots of messages from friends and family about the best places in our local area, Nathan decided to set up a new account to share his favourite places.

He said: “I’ve always loved walking, ever since I was a kid. It’s always been a really enjoyable thing for me, and I’ve always loved the outdoors.

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Nathan Sutton with his little cockapoo Doug

“When I was on furlough last year I was going out every single day, and people were always messaging me to ask where I was, and where the best place to go in our local area was.

“I decided to make the new Instagram as somewhere that people could go and find new walks that are either in Stoke-on-Trent or just outside, with information about refreshments and whether it’s suitable for prams, that kind of thing.

“All the walks on the page are dog-friendly and I do all of my walks with my cockapoo, Doug.”

Each post features beautiful photographs of each walk – all taken by Nathan – along with parking instructions, whether it’s pram-friendly, and where the nearest refreshments are.

And thanks to the page, even Nathan has been discovering hidden gems to explore.

“Even I’ve been learning about new places, all thanks to the account,” he said. “Someone messaged me to ask if I could do a post about Tegg’s Nose Country Park. I’d never been, but it’s not far and a really nice walk.

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“At the moment, and in the first lockdown, we were asked to stay local, so I wanted to fill the account with places that are a bit closer to home.

Tegg’s Nose Country Park

“Even when restrictions lifted slightly in the summer, people were still staying local and walking and going on staycations. There’s not a lot we can do in terms of travelling at the moment, and it’s much cheaper to stay local, so I think that’s why people have fell in love with going on walks.

“It’s a really nice hobby to have and something that everyone can do. I expected to get a lot of people around my age following, maybe even younger, but I’ve had older people get in touch to say that they’d forgotten about certain walks, but the page reminded them and they headed out again.

“What’s cool is that a few businesses, such as the Raddle Inn, have told people about my account when they have been asked by visitors where the best place to go for a walk is.

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“The page is just a really nice positive space with no negativity at all. There is definitely a dark side to social media, which you do worry about when you start something like this, but I’m not selling myself, I’m just doing it to help other people and encourage them to get out.”

Find Your Footsteps is full of local walks, but which is Nathan’s favourite?

“One of my favourites is the Roaches,” said Nathan, “it’s simple but a really nice walk.

“It would be really cool to be able to release a book filled with my photos and the different walks, a few people have suggested that.

“Anything is possible, but I’m just happy sharing my favourite walks and I’m glad people are enjoying them.

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“I always tell people to tag me in their walks and I share them on my story. It’s like a little community, it’s really nice.”

You can keep up with Nathan’s adventures and find your next local walk on the Find Your Footsteps Instagram page.

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5 apps for scheduling Instagram posts on iPhone and Android

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5-apps-for-scheduling-instagram-posts-on-iphone-and-android-–-mashable

Alright, we get it. You’re an Instagram Nostradamus.

You know exactly what you want to post and when you’re gonna want to post it. Maybe there’s a meme or comment you want to make that you know will be totally relevant for a future moment or event. Or it could be that you’re an influencer and you want to make sure you keep a steady stream of content coming, so you want to schedule posts for times when you know you won’t be active (or won’t have internet access).

You’ll be happy to know there are apps that are specialized for just such situations. So listen up, InstaNostradamuses…Instagrostra…Instadam…Insta…uh…you guys (we’ll workshop it. No we won’t. We’ll probably just abandon that effort completely. You’re welcome) — these are the Instagram-post-scheduling apps for you.

While all of the iPhone apps below are free to download, they all have some in-app purchases.

1. Planoly

PLANOLY

We’ll start with “official partner” of Instagram, itself, Planoly — an Instaplanner that uses a grid to let you plan, schedule, and publish posts (as well as Reels) on Instagram. The app also lets you see post metrics and analytics so you can make sure your post didn’t flop.

Planoly is available for iOS on the Apple App Store and the Google Play store for Android.

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2. Buffer

BufferCredit: buffer / app store

Buffer is another Instagram post scheduler that helps you plan your posts and analyze feedback once they’re published. Use a calendar view to drag and drop posts into days/time slots for easy scheduling.

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Buffer is available for iOS on the Apple App Store and the Google Play store for Android.

3. Preview

PreviewCredit: preview / app store

Preview offers typical post-scheduling tools and analytics along with a few helpful extras. Get caption ideas, recommendations for hashtags, and more.

Preview is available for iOS on the Apple App Store and the Google Play store for Android.

4. Content Office

Content OfficeCredit: content office / app store

An Instagram post scheduler with a visual boost, Content Office allows users to plan and schedule Instagram posts while learning “marketing and visual guides to grow your brand on Instagram.” Like aesthetics and using visuals to create cohesive themes? Maybe this is the Instaplanner for you.

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Content Office is available for iOS on the Apple App Store.

5. Plann

PlannCredit: plann / apple store

You’ll never guess what “Plann” lets you do…

Aside from scheduling posts, get content ideas and recommendations, as well as strategy tips to ensure you’re maximizing your Instagram engagement. Ever wonder when the best time to post something is? Plann can offer you some help with that.

Plann is available for iOS on the Apple App Store and the Google Play store for Android.

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Social networking websites launch features to encourage users to get boosters

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social-networking-websites-launch-features-to-encourage-users-to-get-boosters-|-evening-standard

Facebook Instagram and TikTok are launching new features to encourage people to get their coronavirus booster jabs.

From Friday, users will be able to update their profiles with frames or stickers to show that they have had their top-up jab or aim to when they become eligible.

It follows on from people previously being able to show they have had their first and second jabs on certain social networking websites and apps.

TikTok also held a “grab a jab” event in London earlier this year.

I urge everyone who is eligible – don’t delay, get your vaccine or top up jab today to protect yourself and your loved ones

More than 16 million booster vaccines have now been given across the UK.

People who are aged 40 and above and received their second dose of their vaccine at least six months ago are currently eligible to have their booster.

A new campaign advert is also being launched on Friday, which shows how Covid-19 can build up in enclosed spaces and how to prevent that from happening.

Vaccines minister Maggie Throup said:  “Getting your booster is one of the most important things you can do to protect yourself and your family this winter.

“It is fantastic to see some of the biggest household names further back the phenomenal vaccine rollout, allowing their users to proudly display that they have played their part in helping us build a wall of defence across the country.

“I urge everyone who is eligible – don’t delay, get your vaccine or top-up jab today to protect yourself and your loved ones.”

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How many hashtags should you use to get the most ‘Likes’ on Instagram?

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how-many-hashtags-should-you-use-to-get-the-most-‘likes’-on-instagram?-|-the-star

Hashtags are a key feature of Instagram posts. In fact, they have become an essential means of ensuring more ‘Likes’ on social media – so long as you choose them wisely.

But how many hashtags should you use to maximise your popularity on the social network? The answer might surprise you.

It’s a question that many Instagram users ask themselves: what’s the right number of hashtags to add to a post? To find out, the Later platform analysed 18 million Instagram posts, excluding videos, Reels and Stories.

Interestingly, Later’s results differ from Instagram’s own recommendations. According to Later’s analysis, using more hashtags helps get better results in terms of “reach”, or the percentage of users exposed to the post. By using 20 hashtags, Later observed an optimal average reach rate of just under 36%. Using 30 hashtags gets the next-best reach rate. With five hashtags, reach hits just under 24%.

And while a post’s reach is important, engagement is even more so. From “Likes” and comments to shares and follows – on average, 30 hashtags appears to result in better engagement rates: “When it comes to average engagement rate, using 30 Instagram hashtags per feed post results in the most likes and comments,” says Later’s research.

Yet, at the end of September 2021, Instagram advised its creators to use between three and five hashtags for their posts, while warning them against using too many. The social network advised that using 10 to 20 hashtags per post “will not help you get additional distribution”.

For Later, there could be other reasons behind Instagram’s recommendations: “As Instagram continues to expand their discoverability and SEO tools, it makes sense that they want users to experiment with fewer, more relevant hashtags – this could help them accurately categorise and recommend your posts in suggested content streams, like the Instagram Reels feed or the updated hashtag search tabs,” the website explains. – AFP Relaxnews

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