Connect with us

PINTEREST

Pinterest Publishes New Update on Employee Diversity and its Impacts on Product Decisions

Published

on

Pinterest Publishes New Update on Employee Diversity and its Impacts on Product Decisions thumbnail

Pinterest has this week released a new update on its efforts to employ a more diverse and inclusive range of people within its organization, and the impacts that those efforts have had on its product decisions. 

As explained by Pinterest:

“It’s hard to feel inspired when you don’t feel represented – online or in your workplace – and research shows that diverse teams make us more creative, diligent and hard-working. When we are building products, a team of people with different backgrounds enables us to think through products, policies, and safety from all angles (for instance, how products could be abused or how they could unintentionally impact a community).”

Pinterest has set a range of targets on staff diversity, and it says that, for the most part, it’s now meeting those aims:

  • We wanted to increase hiring rates for full-time women engineers to 25% and surpassed it with a new high of 27%
  • We wanted to increase hiring rates to 8% underrepresented* minority engineers and exceeded it at 9%
  • We wanted to increase hiring rates for underrepresented minority employees across the company (business and product) to 12% and exceeded it at 14%

Pinterest hiring rates 2019

This increased focus on diversity has lead to some significant, inclusive product developments, including improved user wellbeing policies, the creation of a gender transition guide for organizations, and the implementation of a ‘skin tone’ search qualifier to hone in on more relevant search results.

Pinterest skin tone qualifier

In a more progressive, inclusive online world, Pinterest is looking to lead the way in showing how expanding your employee perspective can lead to a more beneficial, supportive and welcoming situation – both for the employees themselves and for those utilizing your services. The outcomes listed here highlight exactly what that looks like in practice, and as the world becomes even more connected, such initiatives will only increase in relevance.

You can read Pinterest’s full ‘Diversity Report 2020’ update here

Follow

on

Twitter

Read More

PINTEREST

Pinterest to give special attention to ‘trustworthy’ retailers

Published

on

Retailers deemed worthy by Pinterest will receive extra promotion on the site.

Pinterest is launching a verified merchant program it says will help users “discover and buy from trustworthy brands.” Retailers that are accepted into the program will have their products eligible for distribution within dedicated Pinterest shopping features such as Shop the Look pins or related product carousels.

Verified merchants will get “Verified” badges on their profile and product pins. Their product pins will also show product availability and pricing info. Other front-end benefits will include a special shop tab on their profile that makes it easier for users to see what they sell.

On the back end, verified merchants will receive early access to our the Pinterest insights tool, which helps measure the total sales impact of paid and organic pins.

According to Pinterest, 97% of the top searches on the social media platform are non-branded and 83% of Pinterest users have made a purchase based on content from brands on the site.

Pinterest is rolling out its verified merchant program as part of a broader push to become a full-fledged e-commerce site. In July 2019, the visually-oriented social network began offering personalized shopping hubs at the top of users’ home feeds, as well as an updated shopping section allowing users to browse entire product catalogs and click directly to the checkout page on the retailer’s site if they would like to purchase a pinned item.

In March 2019, Pinterest rolled out “Shop a brand,” a new dedicated section from retailers beneath product pins. Pinterest is also now offering personalized shopping recommendations alongside style, home, beauty, and DIY boards.

Read More

Continue Reading

PINTEREST

Pinterest now has 335 million active users, crosses $1 billion in revenue for 2019

Published

on

There have been social media platforms that are much-talked about while there are other platforms which go under the radar quite a lot. Most of the times, we have a perception that the platforms that are not in the news might be struggling or the user engagement might not be great there. However, we see reports afterwards regarding those platforms which open our eyes regarding the popularity they possess. One such platform, and the best example we can take of an underrated platform, is Pinterest.

If you have never heard of Pinterest which is quite possible, it is similar to Instagram in a way that it is also an image-sharing platform. On Pinterest, people share images and even add links to sources of those webpages. People can then interact with the media shared on interact and even go to the source and become aware of other websites. There was also an interesting story regarding Pinterest where a leaked document revealed some ambitious targets from the platform.

As per that document, Pinterest expected to have monthly active users to 329 million by 2018. However, the more ambitious part was its revenue target where it was expecting $2.8B by the end of 2018. Now, we have Pinterest’s figures for 2019 and the ambitious targets from Pinterest have been achieved in one department, monthly active users. Yes, Pinterest has just revealed that the platform serves 335 million monthly active users which is what it planned to achieve by 2018.

However, the revenue for them is still quite far but they have still crossed $1 billion in revenue last year. It is worth noting that Pinterest saw a growth of 26% in monthly active users year-on-year and there is no particular reason as to why that happened. Pinterest is a platform popular in European countries such as UK, Germany, France and Italy and it is also similarly popular in the US.

Read More

Continue Reading

OTHER

Social Media Analytics Tools Market Expected Huge Growth by 2020-2027 Profiling Key Players …

Published

on

Social Media Analytics Tools Market Expected Huge Growth by 2020-2027 Profiling Key Players ... thumbnail

Social Media Analytics Tools Market research report is the new statistical data source added by IT Intelligence Markets. It uses several approaches for analyzing the data of target market such as primary and secondary research methodologies. It includes investigations based on historical records, current statistics, and futuristic developments. Global Social Media Analytics Tools Market is predicted to grow at a significant CAGR in the forecast period.

For a stronger and more stable business outlook, the report on the Global Social Media Analytics Tools Market carries key projections that can be practically studied. The report highlights major technological developments and changing trends adopted by key companies over a period of time. To achieve this, the research segments and sub-segments the global market by using many criteria. The growth predictions for each of these segments are included in the report.

Ask for Sample Copy of This Report: https://www.itintelligencemarkets.com/request_sample.php?id=10581

Top Key Players Profiled in This Report: Brandwatch, Socialbakers, NetBase Solutions, Inc., G2 Crowd, Brand24, Google, Pinterest, Twitter

What this research report offers:

·         Market share assessment based on the regional and country level analysis of the Global Social Media Analytics Tools Market.

·         Comprehensive analysis of recent technological advancements.

·         Business profiles of leading key players.

·         Strategic recommendations for the new entrants.

·         Strategic planning and strategies carried out by top-level companies.

·         Market share analysis of the top industry players.

·         Trending factors which are impacting on the Global Social Media Analytics Tools Market.

The report highlights several global regions such as North America, Latin America, Asia-Pacific, Africa, and Europe for the comparative study of the Global Social Media Analytics Tools Market. In terms of productivity, North America is the leading region for the market sector. Additionally, it offers the demanding structure of services in developing and developed countries.

Get Discount on This Report: https://www.itintelligencemarkets.com/ask_for_discount.php?id=10581

The demand within the Global Social Media Analytics Tools Market has been rising due to the several approaches like technology advancements and heavy competition. It covers different aspects of the businesses and represented by using several graphical presentation techniques such as graphs, charts, pictures, and diagrams.

Reasons for buying this report:

·         Identification of key factors instrumental in changing the market scenario, exploiting new opportunities, and gaining a competitive edge.

·         Analyzing various perspectives of the Global Social Media Analytics Tools Market with the help of Porter’s five forces analysis.

·         An end-user industry that is likely to witness the highest adoption of these Global Social Media Analytics Tools Market.

·         Regions that are expected to witness the fastest growth during the forecast period.

·         SWOT analysis for key players and a detailed study of their current strategic interests and key financial performance indicators.

If You Have Any Query, Ask Our Experts: https://www.itintelligencemarkets.com/enquiry_before_buying.php?id=10581

Table of Contents:

·         Global Social Media Analytics Tools Market Overview

·         Economic Impact on Industry

·         Market Competition by Manufacturers

·         Production, Revenue (Value) by Region

·         Supply (Production), Consumption, Export, Import by Regions

·         Production, Revenue (Value), Price Trend by Type

·         Global Social Media Analytics Tools Market Analysis by Application

·         Manufacturing Cost Analysis

·         Industrial Chain, Sourcing Strategy and Downstream Buyers

·         Marketing Strategy Analysis, Distributors/Traders

·         Market Effect Factors Analysis

·         Global Social Media Analytics Tools Market Forecast

About Company:

We at IT Intelligence Markets conduct intensive market research and generate detailed reports about the products and services offered in the IT domain. Our team is devoted to providing custom reports that are Taylor-made to suit the customer’s requirements. We make sure to keep our customers updated with the latest market dynamics as IT industry is undergoing sea change intrinsically & extrinsically by forces such as regulatory fluctuations, rapidly evolving consumer preferences, and newer technologies. Not only do our market research analysts scrutinize market requirements but also, track competitors relentlessly for obtaining the most updated scenario of the market.

Contact Us:

Erika Thomas

IT Intelligence Markets

US 76 AT US 19 & HWY 129 Murphy Highway,

Blairsville, GA, USA

1 (888) 312-3102

https://www.itintelligencemarkets.com

sales@itintelligencemarkets.com

Read More

Continue Reading

Trending