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The Basics of Business Intelligence [Infographic]

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Take large amounts of data. Refine it. Analyze it. Then make decisions based off the resulting information.

That, in a nutshell, is business intelligence, or BI. BI is not a single tool, but a variety of resources, from hardware to software, and anything that provides data, including the treasure trove available from your social media channels.

Business intelligence software organizes the data, and users create reports, dashboards, and data visualizations. As a term, BI now includes advanced and augmented analytics, and while traditional BI focuses on what happened in the past and what’s happening in the present, business analytics (BA) identifies current trends in order to predict future trends.

Essentially, business intelligence software takes your company’s data and helps you better understand what happened, why it happened, what will happen, and what you can do about it. And the advantages for business are clear.

To learn more about business intelligence, check out this infographic.

The Basics of Business Intelligence

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How Facebook, Twitter differ on labelling Donald Trump’s US election posts

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Donald Trump

Social media companies put warning labels on multiple posts by President Donald Trump that falsely claimed victory in the US election and pushed unfounded allegations about the counting of legitimate ballots.

The companies differ in how directly they challenge false statements. Twitter labelled tweets as “misleading” and limited how they could be shared and seen. Facebook acted on more posts but did not describe the information as misleading or limit how they could be shared or seen.

Here is a sampling of how the companies handled Trump’s posts starting on election night:

Wednesday 12:45am ET (11:15am IST) – TRUMP: “I will be making a statement tonight. A big WIN!”

Facebook placed a label below the post: “Votes are being counted. The winner of the 2020 US Presidential Election has not been projected.”

Twitter opted not to label the tweet. A spokeswoman said it was unclear what Trump was referencing by “a big WIN.”

Wednesday 12:49am ET (11:19am IST) – TRUMP: “We are up BIG, but they are trying to STEAL the Election. We will never let them do it. Votes cannot be cast after the Polls are closed!”

Facebook placed a label below the post: “Final results may be different from initial vote counts as ballot counting will continue for days or weeks.”

Twitter hid the tweet, requiring a user to click to view it and limiting replies. Its label stated: “Some or all of the content shared in this Tweet is disputed and might be misleading about an election or other civic process.”

Wednesday 1:21am ET (11:51am IST) – TRUMP (in live video): “Frankly, we did win this election…This is a major fraud on our nation.”

Facebook placed a label below the video: “Final results may be different from initial vote counts as ballot counting will continue for days or weeks.”

Twitter opted not to label the tweet, saying clips of a press conference did not violate its policy and noting that numerous press organisations carried the video.

Wednesday 10:04am ET (8:34pm IST) – TRUMP: “Last night I was leading, often solidly, in many key States, in almost all instances Democrat run & controlled. Then, one by one, they started to magically disappear as surprise ballot dumps were counted. VERY STRANGE, and the ‘pollsters’ got it completely & historically wrong!”

Facebook placed a label below the post: “Final results may be different from initial vote counts as ballot counting will continue for days or weeks.”

Twitter hid the tweet, requiring a user to click to view it and limiting replies. Its label stated: “Some or all of the content shared in this Tweet is disputed and might be misleading about an election or other civic process.”

Wednesday 10:17am ET (8:47pm IST) – TRUMP: “How come every time they count Mail-In ballot dumps they are so devastating in their percentage and power of destruction?”

Facebook placed a label below the post: “As expected, election results will take longer this year. Millions of people across the U.S. voted by mail, and mail ballots take longer to count.”

Twitter did not label the tweet.

Wednesday 10:35am ET (9:05pm IST) – TRUMP: “WHAT IS THIS ALL ABOUT” (quote-tweet of claim questioning the legitimacy of ballot returns in Michigan)

Twitter hid the quoted tweet, requiring a user to click to view it and limiting replies, but did not label Trump’s post.

The comment did not appear on Facebook.

Wednesday 11:55am ET (10:25pm IST) – TRUMP: “They are finding Biden votes all over the place — in Pennsylvania, Wisconsin, and Michigan. So bad for our Country!”

Twitter did not label the tweet.

The comment did not appear on Facebook.

Wednesday 12:01pm ET (10:31pm IST) – TRUMP: “They are working hard to make up 500,000 vote advantage in Pennsylvania disappear — ASAP. Likewise, Michigan and others!”

Facebook placed a label below the post: “Election officials follow strict rules when it comes to ballot counting, handling and reporting.”

Twitter hid the tweet, requiring a user to click to view it and limiting replies. Its label stated: “Some or all of the content shared in this Tweet is disputed and might be misleading about an election or other civic process.”

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TikTok CEO Kevin Mayer Quits After Three Months, Just as Firm Challenges US Ban

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TikTok CEO Kevin Mayer has left the Chinese-owned video app firm just three months since joining, and only days since the company sued the administration of US President Donald Trump over an executive order effectively banning it in the United States.

He will be replaced by US General Manager Vanessa Pappas on an interim basis, TikTok said in a statement.

The resignation comes at a tricky time for super-fast growing TikTok as it tries to persuade both the United States and India that it is not a security threat, while at the same time holding discussions with prospective buyers following a second US order demanding the sale of its US operations.

In another development, former TikTok India manager Raj Mishra has been appointed by Triller as Country Manager and Head of Operations for the country. Mishra was the very first employee to be hired at TikTok India. In his new role at Triller, he will be leading and furthering the development of video-sharing app’s products, operations, and overall business goals.

Mayer was Walt Disney’s top streaming executive before becoming chief executive officer of TikTok and chief operating officer of parent ByteDance on June 1.

“In recent weeks, as the political environment has sharply changed, I have done significant reflection on what the corporate structural changes will require, and what it means for the global role I signed up for,” Mayer said in an letter to employees.

“Against this backdrop, and as we expect to reach a resolution very soon, it is with a heavy heart that I wanted to let you all know that I have decided to leave the company.”

ByteDance founder and CEO Zhang Yiming said in a separate letter reviewed by Reuters that the company was “moving quickly to find resolutions to the issues that we face globally, particularly in the US and India”.

He said Mayer had joined just as the company was “entering arguably our most challenging moment.”

“It is never easy to come into a leadership position in a company moving as quickly as we are, and the circumstances following his arrival made it all the more complex,” Zhang said.

Little Surprise

ByteDance employees told Reuters they were not surprised by Mayer’s decision given TikTok’s unpredictable future, and also because the ex-Disney executive has not had a significant role in some important decisions as he was still new to the team.

Zhang has been the key person in TikTok sale talks, said two people with knowledge of the matter. But Mayer represented TikTok to discuss with senior executives of interested buyers just days ago, a third person said.

TikTok’s decision to launch a $200 million (roughly Rs. 1,478 crores) “creator fund” in July was spearheaded by TikTok’s former head Alex Zhu, though Mayer was also directly involved, said two of the people. The project was initiated internally much earlier than Mayer’s arrival, one of the people said.

“The learning curve was steep for him, from daily operations to geopolitical implications,” said one of the people.

ByteDance did not immediately respond to Reuters’ request for comment.

“Whether TikTok reaches an agreement to sell its US business or decides to duke it out in the courts, the role for Mayer will not be anything like that he had envisioned when he joined,” said Mark Natkin, managing director of Marbridge Consulting in Beijing.

Mayer’s departure is not a great boost for company morale right now, Natkin said.

His successor Pappas joined TikTok in January 2019 as US general manager. She was previously global head of Creative Insights at Google’s YouTube, her LinkedIn profile showed.

US India Challenges

Amid growing distrust between Washington and Beijing, Trump complained that TikTok was a national security threat and could share information about users with China’s government.

Trump issued an executive order banning US transactions with TikTok on August 6, effective in mid-September. He issued a separate order about a week later giving ByteDance 90 days to divest of TikTok’s US operations and data.

ByteDance has been in talks to sell TikTok’s North American, Australian and New Zealand operations which could be worth $25 billion (roughly Rs. 184,816 crores) to $30 billion (roughly Rs. 221,801 crores) to companies including Microsoft and Oracle, people with knowledge of the matter have said.

The company has also been targeted in India, where TikTok was one of 59 Chinese apps banned by the Indian government in June following a border clash between India and China.

That month, Mayer wrote to India’s government saying China’s government has never requested user data, nor would TikTok turn it over if asked.

TechCrunch reported earlier this month that ByteDance was in talks with India’s Reliance for investment in TikTok.

TikTok has become a global sensation since ByteDance launched the app in 2017, with operations in countries such as France, South Korea, Indonesia, Russia and Brazil. In April, the app hit 2 billion downloads globally.

© Thomson Reuters 2020


Which are the best truly wireless earphones under Rs. 10,000? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.

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Social Networking Sites Market 2020 (COVID-19 Worldwide Spread Analysis) by Key Players …

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The Global Social Networking Sites Market research report offers an in-depth evaluation of each crucial aspect of the industry that relates to market size, share, revenue, demand, sales volume, and development in the Social Networking Sites market. The report analyzes the worldwide Social Networking Sites market over the volume trends, values, and historical pricing structure that make it easy to estimate growth momentum and precisely predict upcoming opportunities in the market. The report also evaluates changing dynamics and driving forces which have been considered as growth-boosting of the Social Networking Sites market. Also the study sheds light on restraints and limitations in the Social Networking Sites market that could potentially become obstacles while the market is proceeding to achieve substantial revenue. The report also aids clients to gain comprehensive knowledge of a Social Networking Sites market environment that comprises terms such as trading policies and entry barriers, as well as political, social, regulatory, and financial concerns that may also harm market growth momentum.

Request for a sample report here https://www.orbisresearch.com/contacts/request-sample/4754992

Leading competitors in the Social Networking Sites market:

WhatsApp

QQ

Tik Tok

Qzone

Tumblr

Sina Weibo

Medium

Instagram

Messenger

LinkedIn

Baidu Tieba

Facebook

Viber

Reddit

WeChat

Line

Telegram

Twitter

YouTube

Pinterest

Snapchat

The report also evaluates changing dynamics and driving forces which have been considered as growth-boosting of the Social Networking Sites market. Also the study sheds light on restraints and limitations in the Social Networking Sites market that could potentially become obstacles while the market is proceeding to achieve substantial revenue. The report also aids clients to gain comprehensive knowledge of a Social Networking Sites market environment that comprises terms such as trading policies and entry barriers, as well as political, social, regulatory, and financial concerns that may also harm market growth momentum.

Global Social Networking Sites market overview in brief:

According to the statistics, the Social Networking Sites market is likely to report considerable revenue coupled with substantial growth during the forecast period as growing Social Networking Sites demand, increasing disposable incomes, raw material affluence, changing consumption tendencies, Social Networking Sites market trends, and stable market structure are fueling the growth of the world Social Networking Sites market. The market holds the potential to radically influence its peers and parent Social Networking Sites markets alongside the international financial system.

Detailed competitive scenario of the global Social Networking Sites industry:

The report highlights objectives, missions, core business values, and niche markets of leading participants operating in the global Social Networking Sites industry. It also facilitates clients with the acumen to gain competitive advantages in the market and the strengths and weaknesses of their strong opponents. The report underscores their strategic moves, including product launches, brand developments, and promotional activities, as well as mergers, ventures, amalgamations, and acquisitions as efforts to dilate their serving area and deliver better fit products to their customer base.

In Social Networking Sites report, participants’ financial assessments are also included which consists of an evaluation of gross margin, sales volume, cash flow, revenue outcomes, capital investment, and growth rate. That will allow clients to gain intact comprehension of participants’ financial strengths and position in the worldwide Social Networking Sites industry. Their production capacity, plant locations, Social Networking Sites manufacturing processes, production volume, product specifications, raw material sourcing, distribution networks, and international presence are also analyzed in the report.

Ask our Expert if You Have a Query at: https://www.orbisresearch.com/contacts/enquiry-before-buying/4754992

Acquire Thorough Global Social Networking Sites Market Research Study 2020

Leading segments of the global Social Networking Sites market with reliable forecasts:

The report further studies crucial segments of the Social Networking Sites market, including types, applications, technologies, regions, and end-users. It explains the performance and importance of each segment of Social Networking Sites considering revenue share, demand, sales volume, and growth prospects. Also the analysis helps clients precisely determine the Social Networking Sites market size to be targeted and forecast estimations assist them in selecting remunerative segments that will drive business growth in the near future.

Different product categories include:

Daily

Weekly

Less often

Global Social Networking Sites industry has a number of end-user applications including:

Mobile phone

Computer

Global Social Networking Sites Market Regional Analysis:

The next section of the report consists of a detailed analysis of the Social Networking Sites market across various countries in different regions. It provides a Social Networking Sites industry outlook for 2020–2027 and sets the forecast within the context of the Social Networking Sites market to include the latest technological developments as well as offerings.

1. North America Country (United States, Canada)

2. South America

3. Asia Country (China, Japan, India, Korea)

4. Europe Country (Germany, UK, France, Italy)

5. Other Country (Middle East, Africa, GCC)

This study discusses the key trends within countries that contribute to the growth of the Social Networking Sites market as well as analyses the degrees at which the drivers are influencing the market in each region. The global Social Networking Sites industry report evaluates the present scenario and the growth prospects of the Social Networking Sites market in various regions globally.

TOC Snapshot of Global Social Networking Sites Market

1. Social Networking Sites Product Definition

2. Worldwide Social Networking Sites Market Manufacturer Share and Market Overview

3. Manufacturer Social Networking Sites Business Introduction

4. Social Networking Sites Market Segmentation (Region Level)

5. World Social Networking Sites Market Segmentation (Product Type Level)

6. Social Networking Sites Market Segmentation (Industry Level)

7. Segmentation (Channel Level) of Social Networking Sites Market

8. Social Networking Sites Market Forecast 2020-2027

9. Product Type Social Networking Sites Segmentation

10. Segmentation of Social Networking Sites Industry

11. Cost of Social Networking Sites Production Analysis

12. Conclusion

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