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5 Social Media Graphic Design Trends You Need To Know For 2020

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Graphic design trends come and go quicker than you can keep up with – but if you want to get ahead of your competitors in 2020 it’s crucial that you keep on top of the latest shifts.

Luckily, you don’t need to be an expert to stay fresh, as the team from Venngage have collected their top graphic design trends for 2020 into one handy place.

Here are some easy to action tips and notes to help you update your social media visuals in 2020:

1. Muted Color Palettes

Muted color palettes are a great trend to easily refresh and update your graphics. A muted color is a color that has black or white added to it, so that it’s the opposite of vibrant color. This can be a really effective trend on social media especially as it can quickly be applied to your headers and images. 

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2. Minimalism

Minimalism has been on the rise for the past few years, with many tech companies using minimalism in their landing pages. But prepare to see minimalism take over social media in 2020.

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You can get involved in this trend by creating clean social media graphics, and focusing on white space in your designs. 

3. Branded Animations

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GIFs are everywhere – so much so that they’ve just become part of our vocabulary. But GIFs and animations are still an underutilized tool for branding. 

Creating a unique, branded GIF is an easy way to get ahead of your competitors in 2020. Not only will the GIF be completely unique to you – meaning no competitors can copy it – but it also helps build better brand association.

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GIFs can also be personalized for any situation, such as a follower milestone or the launch of a new campaign.

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4. Abstract and Dreamy Illustrations

Illustrations have been popping up all over the place in the past few years – from Casper to Spotify, to tech giants Twitter and Apple. Think of abstract and dreamy illustrations as the opposite of realistic illustrations, with exaggerated proportions and unusual color combinations.

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This trend can be particularly great on social media, as it grabs attention quickly, and can encourage readers to spend more time looking at your posts.

5. Heavy but simple fonts

In 2020 lightweight, airy, and handwritten fonts are out, and in their place, heavy fonts are what it’s all about. By heavy fonts, we mean fonts that sit within the bold to extra bold end of the spectrum. 

Heavy but simple fonts are a great trend to use in your social media graphics. A heavy font can be an eye-catching addition to simple graphics, and will work for most brands.

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One top tip when using this trend is to not overdo it, and focus on only using heavy fonts on headers or important phrases. If everything is heavy, then nothing is really heavy. 

Hopefully these tips will add to your considerations for 2020, and give you some more elements to think about in your content approach. 

Social Media Today

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Meta Oversight Board Calls for Overhaul of ‘Cross-Check’ Programme That Prioritises VIP Users

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Meta Platforms’ Oversight Board recommended on Tuesday that the company revamp its system exempting high-profile users from its rules, saying the practice privileged the powerful and allowed business interests to influence content decisions.

The arrangement, called cross-check, adds a layer of enforcement review for millions of Facebook and Instagram accounts belonging to celebrities, politicians and other influential users, allowing them extra leeway to post content that violates the company’s policies.

Cross-check “prioritises users of commercial value to Meta and as structured does not meet Meta’s human rights responsibilities and company values,” Oversight Board director Thomas Hughes said in a statement announcing the decision.

The board had been reviewing the cross-check programme since last year, when whistleblower Frances Haugen exposed the extent of the system by leaking internal company documents to the Wall Street Journal.

Those documents revealed that the programme was both larger and more forgiving of influential users than Meta had previously told the Oversight Board, which is funded by the company through a trust and operates independently.

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Without controls on eligibility or governance, cross-check sprawled to include nearly anyone with a substantial online following, although even with millions of members it represents a tiny slice of Meta’s 3.7 billion total users.

In 2019, the system blocked the company’s moderators from removing nude photos of a woman posted by Brazilian soccer star Neymar, even though the post violated Meta’s rules against “nonconsensual intimate imagery,” according to the WSJ report.

The board at the time of the report rebuked Meta for not being “fully forthcoming” in its disclosures about cross-check.

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In the opinion it issued on Tuesday, the board said it agreed that Meta needed mechanisms to address enforcement mistakes, given the extraordinary volume of user-generated content the company moderates each day.

However, it added, Meta “has a responsibility to address these larger problems in ways that benefit all users and not just a select few.”

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It made 32 recommendations that it said would structure the programme more equitably, including transparency requirements, audits of the system’s impact and a more systematic approach to eligibility.

State actors, it said, should continue to be eligible for inclusion in the programme, but based only on publicly available criteria, with no other special preferences.

The Oversight Board’s policy recommendations are not binding, but Meta is required to respond to them, normally within 60 days.

A spokeswoman for the Oversight Board said the company had asked for and received an extension in this case, so it would have 90 days to respond.

© Thomson Reuters 2022

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Facebook Dating Will Allow Users to Verify Their Age Using AI Face Scanning, Meta Says

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Meta on Monday announced that it has introduced a new method for users to verify their age on its Facebook Dating service. Facebook is experimenting with methods, such as using an AI face scanner, to allow users of the platform’s dating service to verify their age.

Meta announced in a blog post that it would start prompting users on Facebook Dating to verify that they’re over 18 if the platform suspects a user is underage.

Users can then verify their age by sharing a selfie video that Facebook shares with a third-party business or by uploading a copy of their ID. According to Meta, the company, Yoti, uses facial cues to determine a user’s age without identifying them.

Meta says the new age verification systems will help stop children from accessing features meant for adults. It doesn’t appear that there are any requirements for adults to verify their age on Facebook Dating.

The US social media giant has used Yoti for other age verification purposes, including vetting Instagram users who attempt to change their birthdate to make them 18 or older.

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However, according to a report by The Verge, the system isn’t equally accurate for all people: Yoti’s data shows that its accuracy is worse for “female” faces and people with darker complexions.

Last year, Instagram announced that it had started prompting users to fill in their birthday details. The prompts could initially be dismissed but the social media giant eventually made it compulsory for users who wanted to continue using Instagram. The prompts were designed to ascertain how old users were on Instagram and prevent content that isn’t suitable for young people to appear on their feed. At the time, Instagram had stated that the information is necessary for new features it was developing to protect young people.

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WhatsApp Beta Update Adds ‘Picture-in-Picture’ Support During Video Calls for iOS Testers: Report

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WhatsApp has reportedly begun testing the ability to use ‘picture-in-picture’ (PIP) mode during video calls on iOS. The Meta-owned messaging app continues to develop new features for the popular messaging app, and is rolling out a new update for its beta testers on iOS that will add the feature to use other apps and multitask while video calling via WhatsApp, according to a feature tracker. ‘Picture-in-picture’ mode isn’t new to WhatsApp for iOS — it already supports the feature when playing media shared from websites like YouTube and Facebook.

According to a report from WhatsApp feature tracker WABetaInfo, select users part of the TestFlight beta program will receive the feature as part of the update to version 22.24.0.79 on iOS. A screengrab on the website shows the ability to multitask with other apps during an ongoing video call on WhatsApp. The video call window can be temporarily hidden as well. Users who have received the update can check if they have received the feature by trying to use a different app while placing a video call.

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A screenshot of the picture-in-picture mode in action shared by the feature tracker

Photo Credit: WABetaInfo

The report states that the PIP feature is working on iOS 16.1 or above, with previous versions not yet supported despite being compatible with the update. “Note that, even if this feature is compatible with iOS 15 and newer versions of iOS, we have no evidence that it is also enabled for users on iOS 15 at the moment,” WABetaInfo said. The update should soon be available for the wider user base as well.

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The new update to beta version 22.24.0.79 follows a slew of WhatsApp updates on the iOS platform. Most recently, iOS beta testers received a ‘search by date’ feature that let users search specific messages by date within a chat, adding a calendar icon in the search option.

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WhatsApp users also received a ‘Message Yourself’ feature to send themselves reminders and take notes, the ability to include captions when forwarding media, and a voice note feature for status updates.

Probably the biggest feature added recently to the app on both iOS and Android was WhatsApp Polls, which let users create polls in both personal and group chats. The feature is also found on rival messaging services, like Telegram.


Apple launched the iPad Pro (2022) and the iPad (2022) alongside the new Apple TV this week. We discuss the company’s latest products, along with our review of the iPhone 14 Pro on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.

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