Connect with us

FACEBOOK

Lights, Camera, Holograms! Oculus and the Historic Los Angeles Theatre Surprise Audience With Live Immersive Experience

Published

on

Tonight in downtown Los Angeles, moviegoers at a ‘Rogue One: A Star Wars Story’ screening got more Vader than they’d expected. At a popular film event series co-hosted by Cinespia, the historic Los Angeles Theatre debuted an immersive way for people to experience what it might be like to step into virtual reality. The one-of-a-kind experience featured characters and scenes from popular VR titles Beat SaberMossEcho Arena, and Vader Immortal: A Star Wars VR Series. The presentation, made in collaboration with Oculus, was a surprise treat for attendees and made use of new technologies and techniques designed to immerse a live theater audience and get a taste of what VR feels like.

The thing about VR is that it’s hard to describe to anyone who’s never tried it. The cocktail of 3D visuals and sound, plus haptic feedback and social presence, all merge to create larger-than-life moments that defy easy description. Oculus and Cinespia created this immersive experience with a four-minute presentation that showcased popular VR experiences, including Vader Immortal: A Star Wars VR Series. The experience was made possible with a combination of lasers, projectors, and practical effects to create an immersive demonstration for a live audience.

The presentation kicked off with a 2D video of Beat Saber, a wildly popular rhythm game. The footage went dark but then resumed as a whirlwind of 3D movement and sound that transported everyone in the room to a virtual playground. Moss, a popular adventure game, then took the audience through a forest temple of magic and mayhem, ending in a faceoff between a slithering snake and Quill, the game’s heroic mouse. The crowd was then zapped to deep space for a look at Echo Arena, a zero-gravity sports game, where the auditorium transformed into an orbital space station, and people got to see 3D characters engaged in combat.

And finally, 42 years after Star Wars: A New Hope first amazed audiences, fans were treated to a holographic projection of the dark lord himself, Darth Vader. He appeared in front of the crowd and brought down the house—almost literally—through the power of the Force and special effects wizardry; theater walls crumbled, lava gushed through the cracks, and the crowd went wild. Audiences were then invited to continue the experience after the movie with on-location demos of Vader Immortal on Oculus Quest.

To create this experience, Oculus worked closely with VTProDesign, a team of engineers, programmers, and designers to conceptualize and build the demonstration. The process started with a picture-perfect 3D scan of the building. This allowed the team to create a 16K x 8K resolution spherical map powered by 22 high-powered projectors. And that’s just the start. The team then employed an arsenal of lasers—16 in all—to map the venue space in greater detail and create volumetric beam and aerial effects. The crew even designed a set of custom lasers to project into the crowd itself.

Beat Saber

To give the illusion of 3D objects floating around the stage, the engineers had to build a custom hologram mesh screen. They didn’t stop there, though; to enhance the holographic effects, they placed a jumbo LED video screen 25 feet behind the scrim to produce a parallax effect. As a final touch, the team cooked up a suite of practical effects to merge with and amplify the digital ones, like fog rolling in to bolster projections and confetti to simulate in-game particle effects. The show wasn’t just a visual spectacle, either; the team built a custom sound solution using 22 channels of audio and custom tracks to boost the production even further.

After the movie, guests had the opportunity to explore the Los Angeles Theatre, a renowned movie palace rarely open to the public, with full bars and concessions, and a DJ dance party in the ballroom. Fans were even encouraged to dress up for Cinespia’s custom photo booth to take the experience home with them.

Moss projection

Echo arena

The post Lights, Camera, Holograms! Oculus and the Historic Los Angeles Theatre Surprise Audience With Live Immersive Experience appeared first on About Facebook.

Facebook Newsroom

FACEBOOK

Helping Prevent Discrimination in Ads that Offer Housing, Employment or Credit Opportunities.

Published

on

iscrimination has no place on Facebook, and our advertising policies have long prohibited unlawful discrimination. Over the last year, our auditors have released two progress updates on Facebook’s Civil Rights Audit and we reached a historic settlement with leading civil rights organizations. As part of the settlement, we introduced a new process for how advertisers based in the US, or trying to reach audiences in the US, can buy ads that offer housing, employment or credit opportunities. These ads are known as Special Ad Categories and are restricted from using the following targeting criteria: age, gender, ZIP code, multicultural affinity or any detailed options describing or appearing to relate to protected characteristics.The Latest News from Facebook for Business

Continue Reading

FACEBOOK

Facebook Brings WhatsApp Integration to Its Revamped Crisis Response Tool

Published

on

Social network giant Facebook is adding a WhatsApp button to crisis response tool, its disaster-reporting and communications feature where a user requests or offers help during a time of emergency. The tool is being used in 300 crises in more than 80 countries presently.

The new feature will allow people in affected areas to provide real-time information related to any disaster, TechCrunch.com reported on Tuesday.

Formerly, replies to requests on Facebook’s crisis response pages could only be sent with Facebook Messenger.

The update allow the social network to provide this information to state and local officials, as well as federal relief agencies such as Direct Relief and the National Alliance for Public Safety GIS Foundation.

Facebook is also expanding its Data for Good tools, using its data to provide relief organisations with information on where to distribute supplies, based on aggregated, anonymised data.

Additionally, Facebook is also updating its disaster maps to be more accurate in collaboration with agencies such as the International Displacement Monitoring Centre.

The new features will allow for photo and video sharing within the Crisis Response centre on Facebook.

Crisis Response originally developed out of a handful of features that help family, friends and communities support one another in the wake of a disaster.

NDTV Gadgets360.com

Continue Reading

FACEBOOK

Facebook to Allow Transfer of Photos, Videos to Google, Other Rivals

Published

on

Facebook started testing a tool on Monday that lets users move their images more easily to other online services, as it faces pressure from regulators to loosen its grip on data. The social network’s new tool will allow people to transfer their photos and videos directly to competing platforms, starting with Google Photos. The company said it will first be available to people in Ireland and will be refined based on user feedback.

The tool will then be rolled out worldwide in the first half of 2020.

US and European regulators have been examining Facebook’s control of personal data such as images as they look into whether the tech giant’s dominance is stifling competition and limiting choice for consumers. Facebook CEO Mark Zuckerberg has reacted by calling for new rules to address “data portability” and other issues.

Facebook said that as it worked on a new set of data portability tools, it had discussions with policymakers, regulators, and academics in the UK, Germany, Brazil, and Singapore to learn about which data should be portable and how to protect privacy.

The company is developing products that “take into account the feedback we’ve received and will help drive data portability policies forward by giving people and experts a tool to assess,” Steve Satterfield, director of privacy and public policy, said in a blog post.

NDTV Gadgets360.com

Continue Reading

Trending